+Susen Rogen

Wednesday 1 April 2015

April fool campaigns, Mynewsnight invitation and Top of the PR pops - Digital Digest.

Digital Digest.

Pinch & a punch!

 It's the first of the month and we've rounded up our favourite April Fools' campaigns as well as other happenings in the world of PR. Prepare to be tricked and intrigued with this week's Digital Digest... 

Oh and psst! There's something EPIC happening on the 30th April (it's not a joke, we promise!). Read on to find out more...

7 April Fool's Campaigns

The best April fool prank's in the PR industry

Honesty and transparency are fundamental for maintaining a positive brand reputation – but not on April 1st. What did Virgin Airlines do to fool the nation? And what on earth are peep-toe wellies?! We share our favourite April Fools' PR campaigns from recent years...


Mynewsnight 25.4.: Back to the Future of Comms

Mynewsnight 30.4.: Back to the Future of Comms event

What has happened in the world of comms since June 2014? Are brands still doing the same silly stuff as Jon Morter discussed (like asking followers to comment “Om Nom Nom” on their Facebook posts...) Book your ticket now to learn about the latest trends and developments in comms...

Top of the PR Pops: March Highlights

Top of the PR pops: March edition

Tidal is here to stir things up. And what is this Meerkat thing? Check out what got us talking in March!


The Power Of Brand Advocates

The power of brand advocates

It is not necessarily about the size of your fan-base but instead the quality of those people. But how do you know who are they?


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