How much time are you spending on your headline or subject line? Often once a text (blogpost, email, etc.) is finished, we quickly write a few words that come to mind. And that’s it. Does it surprise you that PR people often spend at least as much time on the headline of a messaging document as on the document itself? They are right - read on to find out why: Please leave a comment? Jonathan (The Social Ms)
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Friday, 3 July 2015
How One Headline Can Make or Break Your Content Marketing Success
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